Work // Sunset Savor the Central Coast
Sunset Savor the Central Coast
Project Info
Client Sunset Publishing Corporation & San Luis Obispo Visitors and Conference Bureau
Project Date 2010-2013
Employer Kraftwerk Design, Inc.
Responsibilities
- Interior Page Concept Designs
- HTML/CSS Development
- Content Entry/Management
- CMS Template Integration
- Design/Develop Email Templates
- Social Media Graphics
- Various Web Advertisements
Project Brief
The website for Sunset Savor the Central Coast (SAVOR) aims to provide potential attendees and vendors information about the annually held festival, promote ticket sales and local entities, as well as provide trade and media downloads. Additional web elements were designed each year to correspond with the print pieces; they included social media graphics, web advertisements, and email templates.
I was assigned to work on interior concepts based on the initially approved homepage concept (designed by the art director), development, CMS content entry and template integration, design and develop email templates, as well as to create social media graphics, and web advertisements.
Homepage
The SAVOR homepage features a prominently placed rotating slide, with the event date, location, brief summary, and purchase link in an orange block right below. Beneath the orange event information block is quick access to the event information and full schedule with brief information of seminars and tours.
